What is a vector image?

A vector image can be scalable to any size without any loss in quality. This makes them ideal for company logos or other objects that have to be resized frequently.

Typical uses are for stationery, large banners, signs, vehicle graphics and just about anything else you can think of!

We can convert your logo from a raster or bitmap image to a vector image. Your logo will be completely redrawn using the smallest number of points possible (but still retaining image quality); the fewer the points the smaller the file size and it will also make it easier to edit in future.

There are two kinds of computer graphics – raster (composed of pixels) and vector (composed of paths). Raster images are more commonly called bitmap images.

A bitmap image uses a grid of individual pixels where each pixel can be a different color or shade. Bitmaps are composed of pixels.

Vector graphics use mathematical relationships between points and the paths connecting them to describe an image. Vector graphics are composed of paths.

Bitmap images require higher resolutions and anti-aliasing for a smooth appearance. Vector based graphics on the other hand are mathematically described and appear smooth and sharp at any size.

Bitmaps are best used for photographs and images with subtle shading. Graphics best suited for the vector format are Logos, page layout, type, line art or illustrations.

You may have a logo that you designed yourself, either created using photo editing software or perhaps a design that you’ve hand drawn, 90% of the time we can re-draw it into a vector graphic. Or you’re not sure then simply email us your artwork or logo and we’ll let you know if we can from it and also provide with a quote.

Vector Graphics are also ideally suited for detailed illustrative work and industrial illustrations.

It’s quite often more beneficial to show a detailed vector illustration rather then trying to produce a high resolution photographic image, especially when used for demonstration purposes or technical instruction manuals.

We’ve re-created many products into vector images for this purpose. Quite often it works out far less expensive than hiring a professional photographer! Don’t forget that you will be able to scale up your vector image to any size and the image will always remain sharp. This is something that can’t be achieved with photographic images.

So to summarise, a vector image can be scalable to any size without any loss in quality and will always remain sharp!